The Vireon identity
This is our own brand guide — and a window into what we build for every studio we partner with. A complete identity system that keeps a brand sharp, consistent, and impossible to forget.
The logo suite
One identity, built for every placement — from a nav bar to a tournament jumbotron. Drag the mark across surfaces to see it hold up.
Clearspace: keep at least the height of the mark's red bars clear on all sides. Minimum sizes — mark 24px, lockup 120px wide. Never crowd it.
Across surfaces
The identity holds anywhere — the full metallic mark on dark, the flat vector for light or single-color use.
The palette
Carbon and chrome for the hardware feel; a single, unmistakable red for energy and the win. Tap any swatch to copy its hex.
Typography
A wide, technical display face for impact; a clean grotesk for everything you actually read.
Motion principles
Calm, premium, purposeful. Motion guides the eye — it never shouts — and always honors reduced-motion.
Hover to replay — rise + fade, once, then still.
Voice & tone
How Vireon sounds: like an operator who plays the games — sharp, confident, never hypey.
Built with meaning
- The V
Velocity and victory — a forward chevron that always points up and out.
- Three bars
The three founders, descending into a single point of focus and precision.
- Carbon · chrome · red
AAA hardware energy: machined metal, lit by a single competitive red.
Do & don't
Protect the mark. A consistent logo is a trusted logo.
✓✕✕✕✕✕What we stand on
The five principles behind every campaign we ship — and every brand we build.
Players First
We market to players, not “users.” Everything starts with what makes them feel something.
Accountable to the Win
Impressions are vanity. We answer to installs, deposits, and payback — the numbers that move your business.
AAA Craft
Every frame, cut, and line is built to feel like a flagship release. Premium is the baseline, not the upsell.
Game-Speed
We move at the tempo of the titles we represent: test fast, cut what's weak, scale winners in hours.
Radical Honesty
Real numbers, real expectations, real talk. We'd rather earn trust than borrow someone else's logos.
Partners, Not Vendors
We embed like a co-founder, not a contractor. Your roadmap is our roadmap, and your wins are the only scoreboard that counts.
Grab the files
Full-resolution, transparent PNGs — trimmed and ready to drop into a deck, a stream overlay, or a sponsor sheet.
Every client gets a system like this.
Identity, guidelines, and the creative to deploy it — built so your brand stays unforgettable. Let's build yours.